Ecchi is coming back soon! -Liz🌸

Hi Otaku Fam,

I’m so sorry about ecchi being on pause the last few months, I thought I’d be able to fix it faster. All the new crazy state laws (especially Florida!) have made it really, really difficult. Not even a credit card is enough verification requirement for many states now.

However, good news: very soon your box will have ecchi loot again!

-Liz🌸

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celebrate hell yeah GIF by Brooklyn Nine-Nine

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Happy Season 17 GIF by The Simpsons

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If and when it comes back, I really don’t want to subscribe to two boxes again just to get the different versions of the card and wallscroll.

Maybe add an option to get both versions in the same box? Like both versions of the card and wall scroll in the same box so I don’t end up getting double the merch on most the other things.

Especially since you now have to get the figure in the box with the way the subscription is set up, I don’t want two of the same figure.

If there is no way to add the ecchi merch in with the non-ecchi box, guess I’ll just keep subscribing to the non-ecchi box only.

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i wouldn’t mind an add on option too
one you can show off
and one might not able to

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This is a good idea since it should save @Liz money on shipping.

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This is interesting and good news. Can you please make sure to send out an email when this is fixed? I definitely want to re-up my subscription once ecchi is back!!!

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Are we going to have to resubscribe to the ecchi version or are we just going to start getting them again?

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Odds are you will have to go into the account and configure it to the ecchi when it is back

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Ill have to keep a look out then. Thank you for the insight!

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Happy Lets Go GIF by The Tonight Show Starring Jimmy Fallon

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I was wondering what happened to the ecchi option. Didn’t know it was because of the states!

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Hello otaku fam!

  • I still have your ecchi preferences saved so you’ll automatically receive ecchi again soon
  • If you don’t want to subscribe to both versions of the box, there are options to purchase the full card series in the account shop as they’re completed!
  • I won’t send out an announcement when it returns, but it’s very soon
  • Everyone that remained loyal subscriber and didn’t cancel during the non-ecchi times are going to receive free bonus copies of the ecchi cards that were missed soon, to say thank you for sticking with me while I dealt with all the new laws. I really appreciate your support and loyalty and I want to reward you! (I won’t reveal what box it will be in, but it’s soon)
  • Inside of your account will soon be a new age verification option. You must complete it to receive ecchi loot
  • I have another permanent free ecchi gift coming to all current subscribers, stay tuned!
  • There will be one more free ecchi bonus to everyone who remained loyally subscribed, also coming soon!

Thank you all so much! :tada:
-Liz🌸

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Thank you for the update!

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I’m gonna go right out and say it,

I feel like I’m about to get screwed over here, as I technically didn’t unsubscribe to the box as I had two subscriptions to get both versions of the cards and wall scroll so I only unsubscribed to my ecchi version of the box that didn’t have a figure add-on because it was redundant to have two subscriptions when ecchi was removed and both boxes were the same. I stayed subbed to the non-ecchi box with the figure upgrade though, because I still liked getting the box.

This was when it was announced via this email That I had to go out of my way to contact support to find out about, as all ecchi subscribers should have been emailed about before the removal happened, Finding out from that email that ecchi was gone due to US laws with nothing saying it would ever return during that time.


and the follow up response once pressed about about it.

Because I unsubscribed to the ecchi box (even if my non-ecchi box was still active) It looks like I’m gonna miss out on the ecchi versions of those cards and the bonus ecchi items mentioned as well.

And if I want to get the ecchi items I now I have to resubscribe to the box again This time as a higher rate as the figure is no longer optional making the box more expensive, or wait for the ecchi sets of cards.

Yeah I’m feeling a bit hosed here to say the least, as I only unsubbed to the ecchi version of the box since it was unclear if it would ever return.

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I get the idea of offering bonuses to those who didn’t unsub, but I now feel more compelled to remain unsubbed because of it.

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  • I still have your ecchi preferences saved so you’ll automatically receive ecchi again soon
  • If you don’t want to subscribe to both versions of the box, there are options to purchase the full card series in the account shop as they’re completed!
  • I won’t send out an announcement when ecchi returns, but it’s very soon
  • Everyone that remained loyal subscriber and didn’t cancel during the non-ecchi times are going to receive free bonus copies of the ecchi cards that were missed soon, to say thank you for sticking with me while I dealt with all the new laws. I really appreciate your support and loyalty and I want to reward you! (I won’t reveal what box it will be in, but it’s soon)
  • Soon, inside of your account will be a new age verification option. You must complete it to receive ecchi loot when it goes live but ecchi loot may be included before I implement this system, though, depending on what state you live in
  • I have another permanent free ecchi gift coming to all current subscribers, stay tuned!
  • There will be one more free ecchi bonus to everyone who remained loyally subscribed, also coming soon!

Thank you all so much! :tada:
-Liz :cherry_blossom:

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Please contact me at support@theotakubox.com and I will help you out. :blush:

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That’s the thing, the way this situation was handled was all wrong. You are rewarding subscribers who stayed “loyal” while the company itself wasn’t very transparent about what was going on. Most us subscribers only found out about the “ecchi option” being removed via other subscribers on the forum posting about it, or contacting support to ask about it after finding the “ecchi” items not in their march box. There was no indication of if or when the “ecchi” option would return if ever, only the vague “due to US laws” response when they went out of their way and contacted support to find out what was going on.

Many users unsubscribed to the box, and rightfully so, as they were no longer getting the product they signed up to receive with no indication it would ever return either. I don’t blame them for unsubscribing.

This tactic of just changing the box on users with no warning really damaged the reputation of the box overall, and could have been avoided with a simple email to those who were subscribed to the ecchi version of the box to inform them, or at the very least an insert in the box explaining the situation.

Now rewarding subscribers who was “loyal” and didn’t unsubscribe just feels like a big middle finger to those who subscribed for the ecchi version of the box only.

I’m not in charge of the company, but this does not seem like a very good way to win over or help with your brand reputation, as I’ve seen users who may have re-subscribed to the box once ecchi returns, now decide they may not re-subscribe at all now, like @CyberCaster up above had posted.

This whole fiasco was bad overall and if the US Age Verification Laws reason is correct, couldn’t be avoided, but the way it was handled and still being handled is doing even more damage to the brand overall from an outsiders perspective. Things that need to change and what should happen is the following.

  • Transparency: be more open as to what is going on with the box, you have everyone’s email on file… use them! Not just for advertising but to let people know about major issues like this going forward. Yes people may still unsubscribe but they will not be as upset about it possibly and their good will towards your brand is still in tact. I can forsee in the very near future with all the tariff stuff going on that there many be future issues, keep people informed! Even a simple flyer in the box is better then nothing!
  • Rewarding others for being loyal when the company wasn’t. A better approach would have been along with the offer to those who stayed subscribed to extend the offer to those who did end their subscription to return by offering them the bonus ecchi merch that was missed as well if they come back and re-subscribe, when ecchi does return officially. When they unsubscribed they did not know if or when ecchi would ever return, and many only subscribed for the ecchi content.
  • “I won’t send out an announcement when ecchi returns, but it’s very soon”, Again this goes back to transparency, let people know! The word “soon” is very vague, so it’s best to keep people informed. I was given the answer of “soon” years ago when it came to asking for a “Rachnera” figure in the box one day and was told “she is coming soon”, that was 3 years ago. Emails are free, keep people informed, as there is no real reason not to send out an announcement when ecchi returns.

As a company, good will towards your subscribers can go a long way to help a company thrive, as people don’t need to subscribe to your box to exist and have options (your competition). But as a business, you need subscribers to exist, and creating bad public relations for your brand by keeping subscribers in the dark about what is happening with the box isn’t a good idea. I’ve been a subscriber myself since July 2019, which is coming up on 6 years and seen my fair share of incidents with the box over the years, such as the cast off Rem figure incident, Black Friday exclusive figure incident, etc.. just to name a few. As a company and brand, please do better, I would rather see this company thrive because I still enjoy the box overall, but incidents like this only hurt the brands reputation. And as a subscriber and paying customer, I feel I have the right and obligation to point out issue when I see them.

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I’m with you on all of this. I couldn’t have said it better.

The only difference in my stance is I unsubscribed because honestly… I was just here for the ecchi stuff. Hey.. don’t judge… it’s all about preference.

That being said I’d love to join again… once ecchi is re-enabled. And I am not going to be upset about not getting the cards but the other ecchi rewards intrigue me…

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